Recruitment teams are under unprecedented pressure. Despite a rise in available candidates due to widespread redundancies, many professionals are hesitant to move roles amid ongoing economic and geopolitical uncertainty. This has created a unique kind of inertia—where even the best opportunities struggle to gain traction.

At the same time, recruitment budgets are tightening. In this complex environment, securing the right talent requires more than just identifying qualified individuals. It demands a compelling proposition—one that shows candidates your organisation is where they can truly thrive.

To attract and retain top talent, organisations must adopt a holistic talent strategy—one that seamlessly connects recruitment, development, and mobility. As recruiters reconsider every facet of workforce planning, they are looking beyond traditional boundaries, exploring new ways to engage candidates and nurture existing employees. Increasingly, the ability to support talent wherever it may be found is becoming a competitive differentiator.

Don’t limit your talent strategy by Geography

This is where scalable mobility steps in. Rather than limiting the search to local candidates, organisations can leverage flexible relocation solutions to access a much broader talent pool, overcoming geographic barriers and ensuring the best person for the role is never out of reach.

A robust talent strategy blends recruitment with intentional development. It means knowing when to bring in specialised skills through outsourcing, and when to invest in upskilling your own people. It’s about building a workforce that’s agile, resilient, and ready to grow.

According to the 2023 Fortune/Deloitte CEO Survey, 48% of CEOs expect global labour and skills shortages to disrupt their business strategy within the next 12 months. And with a projected global talent shortage of 85 million people by 2030, the race for talent is intensifying—driving a sharp uptick in international hiring.

PwC’s Future of Work report echoes this urgency: 77% of CEOs say the ability to hire and retain talent is the biggest threat to their business. Expanding your reach through mobility isn’t just smart—it’s essential.

The broader benefits of global mobility

Global mobility isn’t just a recruitment tool—it’s a catalyst for organisational growth. When implemented strategically, it unlocks a range of benefits that go far beyond filling roles:

• Knowledge transfer: Relocating internal talent can accelerate learning and development across teams, helping to upskill local employees and spread best practices.
• Brand ambassadorship: Employees who experience international assignments often become powerful advocates for your culture and values, strengthening your employer brand from the inside out.
• Support for growth and expansion: Whether entering new markets or scaling operations, mobility enables you to deploy the right people, in the right places, at the right time.

Ernst and Young’s 2025 Mobility Reimagined report found that organisations with evolved mobility programmes are more than twice as likely to achieve 10% revenue growth. Mobility, when done right, drives business performance.

The ROI of global mobility

Relocation isn’t just a cost—it’s an investment. And like any smart investment, it should deliver measurable returns.

At BTR, we help organisations realise the full ROI of mobility by designing relocation experiences that are efficient, thoughtful, and tailored to the needs of each hire. From flights and cars to furniture and settling-in services, we think of everything—so your new employee can focus on hitting the ground running.

The result? Faster onboarding, higher retention, and a stronger employer brand.

When global mobility is implemented effectively, it consistently accelerates performance and fosters loyalty within organisations. This process goes beyond the simple act of relocating employees—it’s about creating opportunities for people to thrive in new environments and empowering them to contribute at their best.

Time back for what matters most

Recruitment teams are stretched thin. Managing the logistics of a move shouldn’t be another item on your to-do list.

That’s why we offer end-to-end support, backed by a trusted network of experts. Our streamlined expense management tools and hands-on coordination give you time back—so you can focus on what you do best: finding and securing the right people.

Be clear on costs – and value

Of course, every mobility strategy comes with both direct and indirect costs. Flights, housing, and relocation services are just one part of the equation. There are also intangible factors—like employee satisfaction, productivity, and long-term retention—that must be considered.

That’s why it’s essential to enter any global mobility programme with a clear understanding of both the investment and the potential return. With the right partner, you can strike the balance between cost-efficiency and exceptional experience.

Mobility involves more than just logistics; it’s about creating value throughout every step of the process. By aligning our services closely with our clients’ objectives, we consistently deliver meaningful results.

A smarter way to hire

Scalable mobility isn’t just a perk—it’s a strategic advantage. It shows candidates that you value their experience, and it gives your organisation the flexibility to compete for talent on a global scale.

Candidates today want more than a job—they’re seeking employers that genuinely care. Relocation is an opportunity to prove your organisation is a trustworthy, supportive partner—not just for the candidate, but for their family too.

“Relocation is more than just moving people and boxes—it’s about creating a seamless journey during one of life’s most pivotal transitions. I’m incredibly proud of our team’s dedication and the deep expertise they bring to every assignment. At BTR, we’re committed to delivering exceptional service that reflects our passion for people and our promise to make every move feel effortless.”

Lee Brewin, CEO of BTR

Ready to rethink your recruitment strategy? Discover how strategic mobility can set you apart from the competition.